Logo Background RSS

Data Mining for SEO, (Search Engine Optimisation)

  • Text mining for SEO value


    Google has a simple philosophy to become, “The perfect search engine”. Which, in the words of Larry Page, the co-founder, “would understand exactly what you mean and give back exactly what you want”.

    Text mining, which is a discipline spawned from data mining is about extracting the value from a document. In simple terms a good text mining engine can distinguish, extract and present as meta data, (Data about other data) the highest value items within text;

  • Entities;
  • People, Places, Organisations
  • Concepts;
  • Simple and Complex http://en.wikipedia.org/wiki/Concept_mining
  • Sentiment
  • Usually as simple as negative, neutral or positive
  • Linked Data Cloud;
  • Semantic data from other sources within a cloud
  • Clustering
  • Grouping data to produce granular taxonomies
  • Entity relationship modelling
  • The relationship between Barack Obama and Gordon Brown for instance
  • Document summaries
  • A short summary of usually a paragraph about the document
  • Contact Us to find out more.